Humane’s daily returns are outpacing sales
Photo by Amelia Holowaty Krales / The Verge
Shortly after Humane released its $699 AI Pin in April, the returns started flowing in.
Between May and August, more AI Pins were returned than purchased, according to internal sales data obtained by The Verge. By June, only around 8,000 units hadn’t been returned, a source with direct knowledge of sales and return data told me. As of today, the number of units still in customer hands had fallen closer to 7,000, a source with direct knowledge said.
At launch, the AI Pin was met with overwhelmingly negative reviews. Our own David Pierce said it “just doesn’t work,” and Marques Brownlee called it “the worst product” he’s ever reviewed. Now, Humane is attempting to stabilize its operations and maintain confidence among staff and potential…