AI Can Help Solve Game Industry’s Problems, Or At Least Some Of Them, Amazon Boss Says
Amazon Games boss Christoph Hartmann has discussed the state of the video game industry, saying he hopes AI can help solve some of the issues. In a new interview, Hartmann said the video game industry needs to “reinvent” itself in part to capture attention away from things like TikTok, and AI can help.
“You can keep yourself busy forever and without having to touch a game,” he told IGN.
To help get there, Hartmann said the video game industry needs to “overcome our fear of trying out new things” or else it runs the risk of getting “boring,” he said.