Why Did Madame Web Flop? Emma Roberts Blames “Internet Culture” And Memes
It’s no secret that Sony’s Madame Web flopped at the box office earlier this year, and not only was the movie a commercial disappointment, reviews were generally not kind to the film. Emma Roberts, who played Mary Parker in the film, has now responded to the movie flopping, saying the reception might have been different if it weren’t for “internet culture.”
“I personally really loved Madame Web. I really enjoyed the movie,” she told Variety. “I thought everyone in it was great. The director, S.J. Clarkson, I think did an amazing job. She’s the reason I wanted to do that movie. If it wasn’t for internet culture and everything being made into a joke, I think that the reception would’ve been different. And that’s what bums me out about a lot of stuff, even stuff that I’ve done, is people just make such a joke out of everything now.”
When the first Madame Web trailer dropped in 2023, people quickly poked fun at the film’s tone and dialogue. The internet latched onto one particular line, “He was in the Amazon with my mom.” When the film arrived in February 2024, viewers quickly noticed that this line wasn’t even in the movie.