Netflix Is Dumping Its Cheapest Ad-Free Plan For Existing Subscribers
Netflix is implementing further changes to its subscription options, and this includes the phasing out of the least-expensive ad-free tier. People on social media are reporting that, at least in the UK and Canada, Netflix has begun to ask existing subscribers to the change plans to keep their subscription. Netflix originally dumped the plan for new and returning members in 2023, and now existing subscribers are affected as well.
On Reddit, someone reported receiving a message stating that the last day to watch Netflix on their existing plan is July 13. “Choose a new plan to keep watching,” the message said (via The Verge).
Members on the existing $10/month basic plan are being directed to choose from the $7/month ad-based tier, the $15.50 ad-free option, or the $23 ad-free 4K plan.